Bangkok University Launches a New Degree Program (DdMC).

Date : 15 June 2026

Marketing Is No Longer Just About Creativity! Bangkok University Launches Its New Data-Driven Marketing and Communications (DdMC) Program.

In an era where data and AI play a vital role across every industry, modern marketing is no longer driven by creativity alone. It now requires data-driven insights to analyze consumer behavior, develop more precise strategies, and achieve measurable results. In response to these evolving industry demands, Bangkok University, Rangsit Campus, has recently launched a new master's degree program.

Master of Arts Program in Data-Driven Marketing and Communications (DdMC)
Data-Driven Marketing and Communications Program

The program is designed to meet the demands of today's digital business landscape, equipping students with the essential skills sought after by leading organizations, including:

✔ Data Analytics
✔ AI & Marketing Technology
✔ Marketing Automation
✔ Marketing Communications
✔ Strategic Marketing
✔ Experience-Driven Design & Hyper-Personalization

Highlights of the course

Classes are held only on Saturdays.
The program can be completed within one year.
Applicants with a bachelor’s degree in any field are eligible to apply.
Applications are now open until July 31, 2026.

This program is ideal for marketers, business professionals, entrepreneurs, and anyone looking to upskill in data and AI to gain a competitive advantage in the future.

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🎓📣 Congratulations to all Thammasat University graduates!

Thammasat University Graduation Ceremony Schedule, Academic Year 2025: A momentous milestone in life is approaching! For Thammasat University graduates of the 2025 academic year who are preparing to attend the graduation ceremony at Thammasat University, Rangsit Campus, Pathum Thani Province, this is another proud moment for the graduates, parents, and families to celebrate this valuable academic achievement. The Thammasat University graduation ceremony is a grand and formal event, with rehearsals and preparations underway to ensure that all graduates can participate correctly and with due respect. The Kitiyakara Building at Thammasat University, Rangsit Campus, has been the primary venue for the university's graduation ceremonies in the past. 📅 Important dates that graduates must not miss.

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